Jill Anonson and Greg Byrnes We received great feedback from our recent blog post “How to Stay Relevant,” so we sat down with an industry veteran and young leader in the business events space to discuss the power of REINVENTION. Jill Anonson, Event Solutions Manager at ITA Group, has 20+ years …
How to Stay Relevant
Is constant reinvention the key to success? Twenty years ago, the first program I ever sold was a combined itinerary in Australia and New Zealand for Florists Telegraph Delivery Association (FTD). Back then, FTD was the go-to company for floral arrangements and plants. Today, their expanded …